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WEBINARNavigating Consent Mode V2: How Should I Prepare?

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30 April, 2024

3 pm CET (8 am CT)

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How can we determine the category of a manually added cookie?

When adding a new cookie manually in the CookieYes Platform, categorising them appropriately is essential. You can categorise cookies based on their type and purpose. Examining the technical details and behaviour of the cookie can reveal clues about its intended purpose. Also, checking the domain, expiration date, associated code (src attribute) and observable impact of removing the cookie will help you categorise the cookie. The categorisation options include:

  1. Necessary: Necessary cookies are crucial for the proper functioning of the website. They ensure basic functionalities and enhance the website’s security features, all while maintaining user anonymity.
  2. Advertisement: Advertisement cookies deliver relevant ads and targeted marketing campaigns to visitors. These cookies track user activities across websites, collecting information to personalise and optimise ad content.
  3. Analytics: Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
  4. Functional: Functional cookies contribute to specific functionalities on the website. They facilitate actions like content sharing on social media platforms, collecting feedback, and integrating other third-party features.
  5. Performance: Performance cookies are utilised to comprehend and analyse the website’s key performance indicators. This analysis helps improve and deliver a superior user experience by focusing on site speed, responsiveness, and overall performance.

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