Back to infographics

Consent

Factors Influencing Cookie Consent Choices

This infographic explores how external factors (button prominence, wording, colours, placement) and internal drivers (privacy concerns, tech confidence, convenience, habits, social nudges, age) influence cookie consent choices.

It also warns against dark patterns that manipulate cookie consent decisions, offering a concise guide to cookie consent psychology.

Infographic titled "What Influences Users to Say Yes or No to a Cookie Banner?" divided into two sections: External Factors and Internal Factors. External Factors include button prominence, wording clarity, positive language, button colours, and banner positioning. Internal Factors include privacy concerns, technological knowledge, convenience, habitual behavior, social nudges, and age. Each point is paired with an icon. Source: CookieYes.
https://www.cookieyes.com/infographics/cookie-consent-choices/#license-credits
https://www.cookieyes.com/infographics/cookie-consent-choices/ CookieYes CookieYes

Download this infographic (png, 743 KB)

Free license

License summary

  • Our license allows you to use the image for commercial use on digital media, with attribution.
  • You cannot make edits or modifications and create derivative work.

Attribution is required.

How to attribute?

Web

Copy the link and add it below the infographics or your credits section on your website, blog, social media, video description etc.

Infographics by CookieYes

Print

Insert the attribution 'Infographics by CookieYes' close to the image or in your credits section.