How often should I update my consent settings?

There’s no fixed time limit under the GDPR for how long consent remains valid. It depends on the context, scope, and expectations of the user.

However, if your processing activities undergo significant changes, the original consent becomes invalid and must be renewed.

The WP guidelines recommend refreshing consent at regular intervals. Similarly, the Information Commissioner’s Office advises reviewing and updating consent settings at least every two years.

You should also update consent as privacy laws evolve, the purpose of consent collection changes, etc. For parental consent, it is best to refresh the consent once the child can consent for themselves.

Regular updates keep your consent management accurate, transparent, and compliant with laws like GDPR and CCPA.