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How CookieYes Became a Google CMP Gold Partner

By Shreya October 10, 2024

How CookieYes Became a Google CMP Gold Partner

We are thrilled to announce that CookieYes has been recognised as a Google CMP Gold Partner. This prestigious designation places us among the top consent management platforms (CMPs) globally, highlighting our commitment to excellence, regulatory compliance, and our ability to provide superior consent management solutions.

We are delighted to be part of this integration, as Google aims to enhance privacy-safe ad data tracking. This initiative is designed to help advertisers and publishers better understand user behaviour while respecting privacy and ensuring accurate data collection and compliance. As a Google CMP Gold Partner, CookieYes will play a crucial role in facilitating seamless consent management and supporting businesses in navigating complex regulatory landscapes. 

How did CookieYes achieve Google CMP Gold Partner status?

To achieve the status of a Google CMP Gold Partner, companies must meet strict standards set by Google. Here’s how CookieYes fulfilled these requirements:

Proactive error notifications

Properly implementing consent scripts is critical for advertisers and/or publishers to maintain ad performance and compliance. 

CookieYes provides a debug mode that allows users to verify if Google Consent Mode is correctly configured on their sites. If any issues are detected, users receive alerts and detailed guidance on fixing the setup with email support, minimising downtime and preventing revenue loss due to improper consent management.

Live chat support

Timely support is crucial for advertisers and publishers managing multiple websites or ad properties. 

CookieYes has integrated live chat functionality into its website and web app, providing immediate assistance in resolving issues quickly. This ensures compliance and uninterrupted ad serving, aligning with Google’s standards for real-time customer support.

Clear response times for customer inquiries

Google requires CMPs to offer an initial response to client inquiries within two business days.

CookieYes ensures transparency in customer communication by clearly stating response times for technical inquiries on our support page. This level of clarity is particularly beneficial for those who need quick resolutions.

Guided consent mode setup

Implementing Consent Mode or the Transparency and Consent Framework (TCF) can be complicated, especially for advertisers who need to ensure proper consent signals are collected for ad targeting. 

CookieYes provides a straightforward, step-by-step guide to simplify the setup. It ensures that ads are displayed only to users who have given the necessary consent, thus optimising ad performance and compliance.

Integration with multiple platforms

Google requires CMPs to integrate with various platforms to cater to diverse user needs. 

CookieYes integrates seamlessly with popular platforms like WordPress, Shopify, and Drupal, ensuring that users can easily implement and manage consent across different sites. This enhances user experience and maximises ad revenue.

Dedicated contact for urgent issues

Quickly resolving critical issues is vital to maintaining ad operations and protecting revenue. 

CookieYes has appointed a dedicated contact person to handle escalations, ensuring that urgent problems are addressed promptly.

Why choose CookieYes?

Choosing CookieYes as your cookie CMP means benefiting from a trusted, Google-recognised solution tailored to advertisers and publishers. Here’s what it offers:

  • Guaranteed compliance: Supports GDPR, CCPA, and other global data protection laws, ensuring compliance and reducing the risk of fines and legal issues.
  • User-friendly experience: Features a clear interface, customisable templates, and step-by-step guides, making it easy to set up Google Consent Mode without technical expertise.
  • Optimized ad performance: This ensures that consent signals are properly collected and transmitted, enabling accurate ad targeting and tracking while respecting user privacy.
  • Automated cookie scanning and updates: Regular scans keep your site compliant with the latest regulations, minimising manual workload and maintaining compliance even with newly added cookies.
  • Reliable support: Offers immediate assistance through live chat and a dedicated contact for urgent issues, ensuring quick problem resolution.
  • Support across multiple languages: CookieYes supports over 175 languages and has built-in translations for more than 40 languages, Making it accessible to a global audience and helping you reach diverse markets.
  • Seamless integration: Compatible with multiple platforms, including WordPress, Shopify, and Drupal, and adheres to global privacy frameworks, ensuring ease of use and consistent compliance across all digital properties.
  • Enhanced user trust: A clear consent management process builds trust with your audience, improving engagement, brand reputation, and ad performance.
  • Cost-effective plans: Flexible pricing options make CookieYes suitable for businesses of all sizes.

With CookieYes, you gain a reliable partner for managing consent, optimising ad performance, supporting ad revenue growth, and building trust—all while meeting Google’s highest standards.

Explore more:

FAQ on Google CMP

What is a Google CMP?

A Google CMP (Consent Management Platform) is a tool or solution that helps websites obtain and manage user consent for data collection, particularly in compliance with privacy laws like GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act). Google works with CMPs to ensure user consent is obtained before any data collection, such as tracking or advertising.

Does Google have a CMP?

No, Google does not have its own CMP. Instead, Google collaborates with various third-party CMPs that integrate with Google’s services, like Google Ads and Google Analytics, to help businesses manage user consent. These third-party CMPs must meet Google’s stringent requirements to become Google CMP partners.

How to become a Google-certified CMP?

To become a Google Certified CMP, your Consent Management Platform must first integrate with the IAB’s Transparency and Consent Framework (TCF) and meet Google’s specific certification criteria, which focus on TCF compliance, Consent Mode, and other consent specifications. If it meets all requirements, it will be listed as a certified CMP. Ongoing compliance with these standards is essential to maintaining certification status.

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Shreya

Shreya is the Senior Content Writer at CookieYes, focused on creating engaging, audience-driven blog posts and related content. Off the clock, you’ll find her happily lost in the world of fiction.

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